Paved pricing for newsletter publishers: every route, line by line
For newsletter publishers, read 6 November 2026: Paved has no subscription. Booker is free at any list size, with Stripe's 2.9% on each sale. The Marketplace needs 50,000 subscribers and takes an unpublished revenue share. 75% of the 377 newsletters in our rate data list under that size, so Booker is their only Paved route.
Every Paved price comes from its own pages, read 6 November 2026, and links to its source. Our own prices come from our product settings.
Book a Sponsor (bookasponsor.com) pitches brands to sponsor newsletters.
Quick picks: what are you doing?
| You want | Use | Why |
|---|---|---|
| You have 50,000+ subscribers and want inbound brands | Paved Marketplace | Free profile, flat fees and paperwork handled. |
| You want to fill spare inventory with no selling | Paved Ad Network | Pay-per-click ads filled automatically, net-60. |
| You want a free booking page at any size | Paved Booker | No minimum and same-day payouts; Stripe adds 2.9%. |
| You want brands pitched for you under 50,000 | Book a Sponsor | It emails them for you on a plan from $19 a month, at any list size. |
What does each Paved plan include and leave out?
Read 6 November 2026. No trial is needed: a publisher profile is free, and there is no subscription.
| Plan | Price | What you get | What it leaves out |
|---|---|---|---|
| Booker | Free; Stripe adds 2.9% on every transaction | A booking page and storefront with a media kit, chat with brands, same-day payouts through Stripe, no subscriber minimum. Paved says it connects you with matching brands | Sponsor outreach by Paved: you share the page and can reach out to brands yourself |
| Marketplace | Free to apply; an unpublished revenue share | A public profile advertisers can search, flat-fee deals at rates you set, invoicing, contracts and payouts handled | Newsletters under 50,000 subscribers. A published rate. Brands come to you, so nobody pitches for you |
| Ad Network | Free to apply; an unpublished platform fee | Pay-per-click ads added to your issues automatically, paid per verified click. Advertisers bid $0.50 to $10 a click, and Paved's guide puts the network's average payout at $1.45 a click over the last 30 days (read Nov 8, 2026) | Newsletters under the minimum: 50,000 subscribers per its help center, 1 million monthly impressions per its publishers page. Payment comes net-60 after a $1,000 minimum |
Paved states the Ad Network minimum two ways: 50,000 subscribers in its help center and 1 million monthly impressions on its publishers page. We print both.
Who can use which Paved route?
Of the 377 newsletters whose printed prices we read, 94 list 50,000 subscribers or more, so 283 (75%) fall under the Marketplace minimum. Those are newsletters that print a price, not all newsletters. The table shows what Stripe's 2.9% costs on Booker at each list size.
| List size | Median main slot | Newsletters | Stripe 2.9% on Booker |
|---|---|---|---|
| Under 5,000 | $150 | 79 | $4.35 |
| 5,000 to 19,999 | $300 | 114 | $8.70 |
| 20,000 to 49,999 | $500 | 90 | $14.50 |
| 50,000 to 99,999 | $598 | 50 | $17.34 |
| 100,000 or more | $1,200 | 44 | $34.80 |
Median printed price of one main slot, 377 newsletters, read 4 November 2026 by Book a Sponsor · the full rates page
Paved and Book a Sponsor prices, side by side
| Paved | Book a Sponsor | |
|---|---|---|
| Price | Booker: Free; Stripe adds 2.9% on every transaction; Marketplace: Free to apply; an unpublished revenue share; Ad Network: Free to apply; an unpublished platform fee | a plan from $19 a month after the first 200 emails, which come with a $1 card check. Starter $19 a month for up to 600 emails a month, Kit $49 a month for up to 1,500 emails a month, Growth $99 a month for up to 3,000 emails a month. |
| Fee on your deals | An unpublished share on the Marketplace and Ad Network | No commission, no rev-share |
| Who sends the pitches | Nobody: brands find you, or you share your page | Book a Sponsor, from its own mailboxes; the replies come to you |
| If it does not work | Nothing to refund: no subscription | First sponsor reply inside 30 days or your money back |
Where does Paved still win?
Paved fits a list over 50,000 that wants inbound advertisers and paperwork handled, or anyone who wants a free booking page. It costs nothing to try.
Book a Sponsor fits a newsletter, podcast or YouTube channel that wants pitches going out without doing the sending: it stops at the yes, and you close the deal. It sends from its own mailboxes, so you get replies and no list to work.
Questions
How much does Paved cost publishers?
Nothing to join, read 6 November 2026. Booker costs Stripe's 2.9% per sale, and the Marketplace and Ad Network take a share Paved doesn't publish.
What is the Paved subscriber minimum?
None for Booker. 50,000 subscribers for the Marketplace. For the Ad Network, 50,000 subscribers per its help center or 1 million monthly impressions per its publishers page.
How and when does Paved pay?
Booker pays same day through Stripe. Ad Network earnings pay net-60 once you reach the $1,000 minimum, so February earnings arrive in April.
How much does the Paved Ad Network pay per click?
Advertisers bid between $0.50 and $10 a click in an auction, and Paved's system picks the highest-paying match for each send. Its platform fee is not published. Its publisher guide says the average payout across the network has been $1.45 a click over the last 30 days (read Nov 8, 2026). At that average, the $1,000 payout minimum takes about 690 clicks.
What does Paved take from a sponsorship?
Its FAQ says it takes a revenue share on sponsorships through the platform, with no rate published. Book a Sponsor takes no commission and costs a plan from $19 a month after the first 200 emails, which come with a $1 card check. See Book a Sponsor vs Paved.
Sources
- Paved for publishers, read 6 November 2026
- Paved Booker, read 6 November 2026
- How to monetize your newsletter on Paved, read 6 November 2026
- Ad Network payouts, read 6 November 2026
- Minimum subscribers, read 6 November 2026
- Book a Sponsor newsletter sponsorship rates, read 6 November 2026
Have the brands that already buy pitched for you
Paste your newsletter. Book a Sponsor lists the brands that sponsored newsletters like yours, finds the person who buys the ads, and emails them every day from its own mailboxes. You get the replies and close the deal.
$1 card check gets 200 emails, then a plan from $19/mo · first sponsor reply inside 30 days or your money back